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Submitted on
May 13, 2013
Submitted with Writer


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The Make Ugly Contest

Mon May 13, 2013, 12:57 PM

Make Ugly. Get recognition.

What's the ugliest truth about Big Tobacco? truth® wants to find out and you can help. DeviantART is calling for submissions of your ugliest monster, giant, mutant or undead art. Download the facts for inspiration and get in on the ugly action. Winners get cash prizes and will be included as a part of the truth® Artist Collective.

The Facts


To draw public attention from the dangers of secondhand smoke in 1987, Big Tobacco thought they might try to "create a bigger monster (AIDs)."


1 in 3 teens who begin smoking eventually die from tobacco-related disease. Not undead. Dead dead.


A Big Tobacco document shows they worried that publishing that radioactive Polonium-210 is in cigarette smoke would be like "waking a sleeping giant."


One tobacco company biologically engineered tobacco plants to have twice the normal level of nicotine. Talk about a mutation.

Step 1

Download the fact pack to get inspired by some ugly truths.

Download the Fact Pack

Step 2

Create your darkest, weirdest, ugliest monster, giant, mutant or undead. No need to include the actual fact, just let it inspire your art.

Step 3

Submit entry as JPG or PNG at least 2,000 pixels in shortest length.

Submit Entry

Be sure to read the Official Rules.

1st Place

  • $4,000 USD
  • Apple iPad Mini (16GB WiFi)
  • 8,000 deviantART Points
  • 1-Year Premium Membership

2nd Place

  • $2,000 USD
  • Apple iPad Mini (16GB WiFi)
  • 4,000 deviantART Points
  • 6-Month Premium Membership

3rd Place

  • $2,000 USD
  • Apple iPad Mini (16GB WiFi)
  • 3,000 deviantART Points
  • 6-Month Premium Membership

4th Place

  • $2,000 USD
  • Apple iPad Mini (16GB WiFi)
  • 1,000 deviantART Points
  • 6-Month Premium Membership

36 Semi-Finalists

3-Month Premium Membership & 1,000 deviantART Points


Entry must be received by 11:59:59 PM (PT - Los Angeles CA, USA) on June 23, 2013 and must be submitted to the Contest gallery.

The completed entry ("Work") may originate in any visual medium but must be submitted at the Contest Site as a single JPG or PNG file, at least 2,000 pixels in the shortest length.

The Work must be completely original, but may be based on any of the entrant's prior work. No stock.

Entries may be used by truth® in connection with anti-tobacco education.

Membership to (the "Contest Site") is required to enter the contest. Membership to is free.

Entrant must be at least 13 years old as of May 13, 2013 to be eligible to enter the Contest and must be a resident of the United States.

Additional terms and conditions apply. Read the official rules.

Read Official Rules carefully.


40 Semi-Finalists will be selected by full-time deviantART Staff. From the Semi-Finalists, the final four Winners will be selected by Vitaly Alexius.

All entries will be judged on the following criteria:

  • the fearsome ugliness of the monster, giant, mutant, or undead depicted in the Work
  • overall impact of the Work in communicating an aspect of the Fact Pack
  • technical and artistic skill
Submit EntryView Entries

Limited Edition truth® Artist Collective Deviant Badge

Join the truth® Artist Collective, a group of artists bringing the ugly truth about the tobacco industry to life. Click below and your avatar will appear to show everyone you're part of the truth® Artist Collective. As a thank you, a limited edition badge will appear on your profile.

There are currently no guestbook entries.

What's the ugliest truth about Big Tobacco? We're calling for submissions of your ugliest monster, giant, mutant, or undead art. Grab inspiration from our fact pack and then enter for your chance at a slice of $10,000 USD in prizing! Vote for the ugliest truth, and show your support by collecting a brand new Profile Page badge!
Add a Comment:
RedTheCookie Featured By Owner 2 days ago  New member Student Traditional Artist
My dad smokes a lot and he never dies :(( he might die sooner and the smoke I smelled in the house made me choke butterflies in my stomach X(
mmdcutiecookies Featured By Owner 3 days ago  Professional Digital Artist
I joined the truth® Artist Collective.
aeinne-eiz-Louel Featured By Owner Jul 15, 2014  Student General Artist
I joined the truth® Artist Collective
x-XZARAX-x Featured By Owner Jul 8, 2014  Hobbyist Artist
I joined the truth® Artist Collective~
xXBronyonXx Featured By Owner Jul 6, 2014  Hobbyist Traditional Artist
Ughhh, I hate it when people smoke in my presence, not because I hate smoking, but it's pretty inconsiderate considering how dangerous second-hand smoking is.
Taty-ByE Featured By Owner Jul 4, 2014  Hobbyist Digital Artist
I joined the truth® Artist Collective."
DonutsandPawz4Ever Featured By Owner Jul 1, 2014  New member Hobbyist General Artist
Smoking, to me... Ugh. I swear I will never smoke! :3
ComedianCat Featured By Owner Jun 30, 2014  Hobbyist Traditional Artist
I hate smoking, even though I never did smoke in my life.I thinking that the US only made it legal to smoke so that population levels can be controlled. My grandparents used to smoke tobacco, but PURE tobacco. It had no nicotine, addictions, just pure tobacco. Nowdays all these "electric cigarettes" that can kill you quicker by electrocuting or the poisonous liquid.
zaENDle Featured By Owner Jun 25, 2014  New member Hobbyist General Artist
I missed it :( too bad T.T
KrisVlad Featured By Owner Jun 17, 2014   Photographer
I hate cigarettes.

Smoking is SO illogical to me. Why buy a cancer stick that makes your breath smell, teeth yellow, and causes respiratory disease? And people PAY for that?

It's stupid. I will never understand it.
Add a Comment: